Over the past two years, he has supported more than 200 creatives in navigating business growth, career transitions, pricing, confidence, and creative direction. His coaching combines practical strategy with a deep understanding of the personal and emotional realities of creative work.

Rather than relying on one-size-fits-all formulas, Cote believes that every creative path should be built around the individual (human centered approach). Her sessions explore not only goals and business challenges, but also values, wellbeing, personal circumstances, and long-term sustainability.

She believes there is space for all of us to succeed creatively, the key is finding an approach that works for you, rather than trying to follow what works for everyone else.